Springfields and Blue Diamond Home & Garden raise the bar with a unique visitor experience: sumptuous Afternoon Teas at the new Edwardian-style restaurant, The Parlour, whilst enjoying the splendid display of the Spring Tulip season overlooking Festival Gardens
- All day superb cuisine overlooking award-winning Chelsea-style gardens
Breakfast, brunch and lunch, plus quintessential Afternoon Teas with Champagne and a full wine menu
Springfields Outlet and Leisure goes from strength to strength enjoying 16 years of growth driven by very loyal guests, an exceptional experience, and a wonderful collection of brands. Now guests will be able to enjoy a brand-new Edwardian-style restaurant, The Parlour, developed by the UK’s leading home, garden and lifestyle brand, Blue Diamond, in conjunction with scheme Asset Manager Springfields Leisure Retail, as well as leading chefs and restaurateurs.
Early April saw the soft launch of The Parlour restaurant, an authentic Edwardian-style high class restaurant, overlooking the nationally famous 25 acres of Springfields Festival Gardens. Now The Parlour brings Lincolnshire the very best of Afternoon Teas with a wonderful choice of delicate finger sandwiches, French fancies, scones, preserve, clotted cream, and the finest loose-leaf tea, all served in exquisite style by our expert waiters.
“Springfields Outlet continues its transformation to an ever-more premium outlet centre with the forthcoming opening of The Parlour Restaurant, complementing brands like Dune London, Joules, White Stuff and Radley London. The new restaurant will deliver an experience for our guests looking for something a little bit special during their visit. Edwardian elegance with a modern twist.”, said Ian Sanderson, Director of Springfields Outlet and Leisure and SLR Outlets.
The Parlour also enjoys direct access to the superb Blue Diamond Home & Garden, via an innovative retractable corridor thus linking the Garden Centre to the Gardens for the first time. Alan Roper masterminded the recent development of Bridgford Garden Centre, Nottingham, which is widely regarded as one of the best garden centres in the country. Today, Blue Diamond turns over £200m with plans to grow to £300m within 3 years.
“The inspiration for The Parlour is to create a high level of gentrification and aspiration in our restaurant. A destination where the ambiance, quality of food, service, and point of difference is first rate. The décor and setting bring back the age of elegance from the Edwardian era with finely dressed ladies and gentlemen, conservatories, and gardens. The restaurant will complement the gardens and satisfy guests who appreciate fine food and gardens”, said Alan Roper, Managing Director of Blue Diamond Home and Garden.
Springfields Horticultural Society was established in 1966 and as an interesting a side, the inaugural Tulip Bulb Auction in May 1967 at Spalding featured headline acts of Jimi Hendrix Experience, Cream and Pink Floyd.
Today Springfields Festival Gardens has become horticultural experience and fun-day out for all the family; it is primarily devoted to the promotion of Spring Flowering Bulbs, and since 1966, it has continued to be the shop window of the UK Flower Bulb Industry. Displays in the Gardens include a wonderful combination of snowdrops, daffodils, hyacinths, crocus and tulips, with over 120,000 early, mid, and late varieties coming into bloom between early February and the end of May, including over 600 different varieties of daffodils and 250 varieties of tulips, all planted last Autumn. All this colour is set within the landscaped flower beds, woodlands and water features of Springfields Festival Gardens which are now an all-year-round visitor attraction providing an educational and inspirational horticultural experience. It has become arrival Chelsea featuring many gardens designed by Chelsea flower show designers.
David Norton, CEO of the charity, Springfield Horticultural Society said, “Our team of gardeners continue to create imaginative and colourful displays within the various landscaped settings in the Gardens, often combining traditional planting designs with both old and new varieties of flowers as well as introducing themed seasonal artistic features to ensure that there is always something interesting for visitors to see”.
True to Springfields promise to its guests, prices are kept competitive, and Springfields VIPs and Diamond Club members will be privy to invitations for exclusive events. It’s free to become a VIP member here. The Parlour Bookings online.
ENDS
NOTES TO EDITORS
For further press information please contact:
Kate Wake-Walker, Wake Walker PR for Springfields Outlet & Leisure,
wwpr@btconnect.com, M: +44 (0)7885443717
Springfields Outlet & Leisure
Springfields Outlet & Leisure is a 200,000 sqft scheme with 25 acres of leisure attractions set in beautifully landscaped gardens. The leading shopping and leisure destination in the East of England, it includes 54 outlet stores, ten restaurants, a 58,000 sq ft home, garden, and leisure centre and a 43-bedroom hotel. Owned by the Triton Property Fund (managed by UBS) and asset managed by SLR Outlets, the scheme has annual footfall of over 2.3 million and has achieved 16 years of consecutive turnover growth since opening in 2004, excluding lockdowns. With an average occupancy rate of 98%, the scheme is home to several top fashion and accessories brands including OSPREY LONDON, Dune London, Radley London, Joules, Fat Face, White Stuff, Next, M&S, and Skechers as well as the leading fine-dining restaurant, The Parlour, and casual dining restaurants and cafés. Positioned on the A16 near Spalding, Lincs, Springfields is the premier leisure and retail destination serving the whole of the East of England and East Anglia. The Parlour joins over 50 retail brands at Springfields, an event centre and hotel set in 25 acres of beautiful Festival Gardens.
Blue Diamond Home & Garden
Blue Diamond is one of the largest garden centre groups in the UK and The Channel Islands.
Sanderson Leisure and Retail, SLR Outlets
Formed in 2016, SLR Outlets manages or advises on over 800,000 sq. ft. of UK retail and development space across over 130 acres. Principal Ian Sanderson’s more than 30 years of development and outlet experience includes many successful schemes including entire town centre regeneration projects, leisure schemes and more recently the development of technology-based retail schemes. SLR Outlets is also appointed as asset manager and adviser on the consented Scotch Corner Designer Village in Northern England, and on the iconic Loch Lomond Shores retail and leisure scheme in Scotland.
Triton Property Fund LP (Triton)
Established in 1994, Triton is a core, actively managed, balanced UK fund focusing on strategic assets in growth locations with sustainable income streams. It has a broad diversity in property assets, lease lengths and tenant profiles. As at 31 March 2020, Triton owned 30 properties with more than 300 tenants and had a net asset value of GBP 902.3 million.
Triton focuses on the key property sectors of retail, offices, industrial/logistics, and student accommodation and aims to deliver above benchmark performance via an emphasis on sector strategy, income enhancement, active asset management, retaining and purchasing assets which are readily liquid, a rigorous investment process, and a robust governance and risk management culture.
Space Retail Property Consultants
Space Retail Property Consultants are the exclusive agents for Springfields Outlet & Leisure. Contact Peter Leverett, peter.leverett@space-rpc.com, +44 (0)7860 967430, www.space-rpc.com
